Lori Sheridan

Lori Sheridan – Lori has always loved solving problems and getting involved in groups that were creative, fun and artistic. She found the broadcast industry in the late 80’s and began her journey through sales and sales management.

Lori’s 18 years in the media world started as a sales account manager for NewCity Communications. In 1990, she became a student of Creative Resources. “My first workshop training changed the way I thought and approached business. I realized that I had a very powerful process and I used it immediately after graduation on my best clients,” Lori remembers.

Lori’s career grew quickly and she was put in the role of General Sales Manager for Cox Radio/Atlanta and then VP/General Manager for Cox in Atlanta. Her role as the go-to creative resource for ideas and solutions gave Lori a constant opportunity to facilitate and help clients with their marketing goals.

Lori offers a real world understanding of the expectations in today’s competitive environment and she incorporates that into her facilitation, teaching and coaching. Lori continues to facilitate and has worked with companies such as Cox Radio, The WB Network, Hyundai Corporation, Delta Air Lines, Six Flags Over Georgia, Stone Mountain Park, Toyota Motor Sales, Vision Computers, Coors Brewing Company, Cingular, and McDonald’s.